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And The Winner Is… How To Optimize Campaigns With A/B Testing

Do you really know the effectiveness of your email marketing campaigns? As a marketer it can be tempting to make assumptions.

26 Sep  · 5 min read
Holly Jones
None
Marketing

The Secrets To A Successful Cinema Loyalty Program

Movio Experts Sarah Lewthwaite and Matthew Leibmann share some insights at the aspects that create a successful cinema loyalty program.

13 Sep  · 5 min read
Sarah Lewthwaite and Matthew Liebmann
None
Marketing

How We Reinvented The Movio Cinema Email Editor

Movio Cinema offers a comprehensive film-centric solution that allows cinema marketers to identify specific audiences and develop personalized campaigns. 

04 Sep  · 10 min read
Cristal McKenzie and Martijn van Buuren
None
Marketing

5 Tips For Successful Subject Lines

Movio Cinema has sent over 1 billion emails in the last year, so we like to think that we know a thing or two about email best practice.

02 Aug  · 5 min read
Ingrid Grenar
None
Marketing

The Importance Of Control Groups In B2C Email Marketing

Control groups have a wide range of applications, in Movio Cinema, they can provide amazing insights on the success of targeted marketing campaigns.

07 Jun  · 10 min read
Cristina Borsan
None
Marketing

Loyalty, To Fee Or Not To Fee?

In this blog, our Movio Experts share their experiences designing and running free and paid loyalty programs.

24 May  · 10 min read
Matthew Liebmann and Sarah Lewthwaite
None
Marketing

Email Lives: Email Design Dos and Don'ts

Electronic mail aka email, as a communication tool, is great for delivering messages to people across the globe and is still hugely relevant.

19 Apr  · 10 min read
Laura Marttinen
Email Lives: Email Design Dos and Don'ts
Marketing

Why Nordisk Love Event Cinema So Much Right Now

We began using Movio Cinema in December 2015. As relatively new users we wanted to share our recent success stories and show targeted email campaign results.

12 Apr  · 5 min read
Movio
None
Marketing

Picturehouse Cinemas Breaking New Marketing Ground With Movio Cinema

Established in 1989, Picturehouse Cinemas is one of the most popular exhibitors in the United Kingdom. We get to the bottom of their cinema loyalty success.

01 Mar  · 5 min read
Movio
None

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