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Understand and Connect With Moviegoers

Movio Media provides access to the most comprehensive moviegoer database with unique actionable insights. Enrich your understanding of moviegoer behavior and transform your movie marketing with Movio Media’s measurable data-driven campaign solutions.

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Movie Marketing Made Simple

Movio Media profiles the ticket purchase history of millions of active moviegoers across thousands of movie titles. Our unique behavioral insights and machine learning algorithms allow you to create advanced audience segments on the similarities in tastes and behaviors of real-life moviegoers.
Connect your campaign across multiple channels with those moviegoers most likely to see your movie and leverage Movio Media’s capability to link audiences to actual box office transactions to close the loop and measure campaign effectiveness.

Tickets Targeted Audience
SVG Created with Sketch. Frequent Moviegoers Occasional Moviegoers Infrequent Moviegoers Source: Movio Media Research 39.0% 41.7% 19.3% Female Male Av. Age 40.5% 59.5% 37.2% 7.1 Black Panther 6.4 Justice League 7.9 Thor: Ragnarok

Understanding Moviegoers

Movio Media is the film industry’s definitive movie market research platform. It uses near real-time data to illustrate the behaviors, ticket purchase history, and demographic profile of millions of active moviegoers, helping you gain an unparalleled understanding of moviegoer behavior.
The platform allows users to analyze movies as soon as tickets go on sale, as well as understand audience evolution trends for current movies and historical titles. Movio Media can show you exactly what is happening throughout your movie’s theatrical run.

I strongly believe that Movio Media will help transform the film industry allowing for movie-going insights we've never seen before.

Ken Thewes • CMO, Regal Entertainment Group

Movio is helping us scale up our understanding of moviegoer behavior for marketing and media purposes. The ability to use data to reach proven moviegoers is invaluable.

Amy Elkins • EVP, Media and Marketing Innovation, STX Entertainment

Leading film studios and advertising companies use Movio Media

From Our Blog

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Insights

Unmasking Horror Moviegoing Audiences

With Halloween just around the corner, we took a closer look at Horror movies and the audiences they attract.

28 Oct 2018 · Movio

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